NKE vs GOOGL: Which is Better to Buy in 2026?

Side-by-side fundamental comparison based on AI analysis of SEC filings

AI Verdict

GOOGL has stronger fundamentals based on our AI analysis.

NKE
NIKE, Inc.
SELL
77%
Confidence
VS
GOOGL
Alphabet Inc.
BUY
91%
Confidence

NKE vs GOOGL Fundamental Comparison

Metric NKE GOOGL
Revenue $24.1B $402.8B
Net Income $1.5B $132.2B
Net Margin 6.3% 32.8%
ROE 10.8% 31.8%
ROA 4.0% 22.2%
Current Ratio 2.06x 2.01x
Debt/Equity 0.50x 0.12x
EPS $1.03 $10.81

Green = Better metric | Red = Weaker metric

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Browse Sectors: Technology Healthcare Finance Energy Consumer Industrial
Stock Lists: Strong Buy Undervalued Growth Dividend

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NKE vs GOOGL: Frequently Asked Questions

Is NKE or GOOGL a better buy in 2026?

Based on dual AI fundamental analysis (Claude and ChatGPT), GOOGL has stronger fundamentals. NKE is rated SELL (77% confidence) while GOOGL is rated BUY (91% confidence). This is not investment advice.

How does NKE compare to GOOGL fundamentally?

NIKE, Inc. has ROE of 10.8% vs Alphabet Inc.'s 31.8%. Net margins are 6.3% vs 32.8% respectively.

Which stock pays higher dividends, NKE or GOOGL?

NKE has a dividend yield of N/A or no dividend while GOOGL has N/A or no dividend. Check individual stock pages for detailed dividend history and payout ratios.

Should I invest in NKE or GOOGL for long term?

For long-term investing, consider that NKE has SELL rating with 77% confidence, while GOOGL has BUY rating with 91% confidence. Higher confidence indicates more consistent fundamentals from SEC filings. This is not investment advice - always do your own research.

What do the AI models say about NKE vs GOOGL?

Our dual AI system (Claude by Anthropic and ChatGPT by OpenAI) analyzes SEC 10-K and 10-Q filings independently. For NKE vs GOOGL, the AI consensus favors GOOGL based on fundamental metrics including revenue growth, profitability, ROE, and balance sheet strength.