HSY vs AMZN: Which is Better to Buy in 2026?

Side-by-side fundamental comparison based on AI analysis of SEC filings

AI Verdict

AMZN has stronger fundamentals based on our AI analysis.

HSY
HERSHEY CO
HOLD
76%
Confidence
VS
AMZN
AMAZON COM INC
BUY
81%
Confidence

HSY vs AMZN Fundamental Comparison

Metric HSY AMZN
Revenue $11.7B $716.9B
Net Income $883.3M $77.7B
Net Margin 7.6% 10.8%
ROE 19.0% 18.9%
ROA 6.4% 9.5%
Current Ratio 1.19x 1.05x
Debt/Equity 1.01x 0.17x
EPS $0.64 $7.17

Green = Better metric | Red = Weaker metric

View Full HSY Analysis →
View Full AMZN Analysis →
Browse Sectors: Technology Healthcare Finance Energy Consumer Industrial
Stock Lists: Strong Buy Undervalued Growth Dividend

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HSY vs AMZN: Frequently Asked Questions

Is HSY or AMZN a better buy in 2026?

Based on dual AI fundamental analysis (Claude and ChatGPT), AMZN has stronger fundamentals. HSY is rated HOLD (76% confidence) while AMZN is rated BUY (81% confidence). This is not investment advice.

How does HSY compare to AMZN fundamentally?

HERSHEY CO has ROE of 19.0% vs AMAZON COM INC's 18.9%. Net margins are 7.6% vs 10.8% respectively.

Which stock pays higher dividends, HSY or AMZN?

HSY has a dividend yield of N/A or no dividend while AMZN has N/A or no dividend. Check individual stock pages for detailed dividend history and payout ratios.

Should I invest in HSY or AMZN for long term?

For long-term investing, consider that HSY has HOLD rating with 76% confidence, while AMZN has BUY rating with 81% confidence. Higher confidence indicates more consistent fundamentals from SEC filings. This is not investment advice - always do your own research.

What do the AI models say about HSY vs AMZN?

Our dual AI system (Claude by Anthropic and ChatGPT by OpenAI) analyzes SEC 10-K and 10-Q filings independently. For HSY vs AMZN, the AI consensus favors AMZN based on fundamental metrics including revenue growth, profitability, ROE, and balance sheet strength.