Investment Thesis
American Rebel Holdings faces severe operational distress with collapsing profitability, negative cash flows, and acute liquidity constraints. The company is burning cash at an unsustainable rate while generating minimal revenue, with negative operating margins exceeding -150% and current ratio of 0.34x indicating inability to meet short-term obligations.
AREBW Strengths
- Positive gross profit of $59.9K demonstrates some revenue conversion capability
- Limited Form 4 insider activity suggests minimal related-party concerns
- Modest asset base of $31.7M provides some liquidation value floor
AREBW Risks
- Critical liquidity crisis with current ratio of 0.34x and only $722.2K cash against $28.4M liabilities
- Severe revenue decline of -28.6% YoY combined with massive net losses of -$28.4M
- Negative free cash flow of -$5.0M indicates company is unsustainable without external financing
- Debt/Equity ratio of 1.15x with negative interest coverage of -25.6x signals debt service distress
- Deteriorating profitability with gross margin of 0.8% and operating margin of -150%
Key Metrics to Watch
- Operating cash flow trend and path to cash flow breakeven
- Revenue stabilization and gross margin improvement
- Debt refinancing activity and covenant compliance status
- Cash position and runway to funding requirements
- Working capital management and current ratio improvement
AREBW Financial Metrics
AREBW Profitability Ratios
AREBW Balance Sheet & Liquidity
AREBW 5-Year Financial Trend
5-Year Trend Summary: AMERICAN REBEL HOLDINGS INC's revenue has grown significantly by 89% over the 5-year period, indicating strong business expansion. The most recent EPS of $-857.02 indicates the company is currently unprofitable.
AREBW Growth Metrics (YoY)
AREBW Quarterly Performance
| Quarter | Revenue | Net Income | EPS |
|---|---|---|---|
| Q3 2025 | $1.9M | -$1.7M | $-32.44 |
| Q2 2025 | $2.8M | -$5.3M | $-5.34 |
| Q1 2025 | $2.5M | -$2.7M | $-23.45 |
| Q3 2024 | $2.3M | -$1.7M | $-0.67 |
| Q2 2024 | $3.3M | -$590.2K | $-0.87 |
| Q1 2024 | $4.0M | -$227.1K | $-0.12 |
| Q3 2023 | $3.3M | -$2.1M | $-0.95 |
| Q2 2023 | $338.7K | -$590.2K | $-0.87 |
Data sourced from SEC EDGAR 10-Q quarterly filings. Figures may represent quarterly or cumulative values.
AREBW Capital Allocation
AREBW SEC Filings
Access official SEC EDGAR filings for AMERICAN REBEL HOLDINGS INC (CIK: 0001648087)