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CREX Stock Analysis - CREATIVE REALITIES, INC. AI Rating

CREX Nasdaq Services-Computer Integrated Systems Design MN CIK: 0001356093
Recently Updated • Analysis: Mar 22, 2026 • SEC Data: 2025-09-30
AI Rating
STRONG SELL
92% Confidence

📊 CREX Key Takeaways

Revenue: $33.3M
Net Margin: -18.9%
Free Cash Flow: $-1.0M
Current Ratio: 1.03x
Debt/Equity: 1.00x
EPS: $-0.60
AI Rating: STRONG SELL with 92% confidence

Investment Thesis

Creative Realities exhibits severe operational distress with negative operating income of -$9.3M despite $33.3M in revenue, indicating fundamental business model challenges. The company is burning cash with -$1.0M free cash flow, negative net margins of -18.9%, and deteriorating profitability despite modest revenue growth. Critically low liquidity (cash of only $314K against $39.4M liabilities) combined with $22.0M long-term debt creates an unsustainable financial position with limited runway.

CREX Strengths

  • + Revenue growth of 12.6% YoY shows top-line demand exists
  • + Gross margin of 42.8% indicates reasonable pricing power on delivered services
  • + Total assets of $61.3M provide some asset base for potential restructuring

CREX Risks

  • ! Negative operating cash flow of -$834K with minimal cash reserves ($314K) creates acute solvency risk
  • ! Operating margin of -28.0% with expanding losses suggests structural unprofitability despite revenue growth
  • ! Debt/equity ratio of 1.0x with interest coverage of -14.1x indicates inability to service debt obligations from operations
  • ! Current ratio of 1.03x and quick ratio of 0.77x signal immediate liquidity stress
  • ! Negative ROE of -28.8% and ROA of -10.3% show value destruction for shareholders

Key Metrics to Watch

CREX Financial Metrics

Revenue
$33.3M
Net Income
$-6.3M
EPS (Diluted)
$-0.60
Free Cash Flow
$-1.0M
Total Assets
$61.3M
Cash Position
$314.0K

💡 AI Analyst Insight

CREATIVE REALITIES, INC. presents a mixed fundamental picture. Review the detailed metrics above to form your own investment thesis.

CREX Profitability Ratios

Gross Margin 42.8%
Operating Margin -28.0%
Net Margin -18.9%
ROE -28.8%
ROA -10.3%
FCF Margin -3.1%

CREX vs Technology Sector

How CREATIVE REALITIES, INC. compares to Technology sector averages

Net Margin
CREX -18.9%
vs
Sector Avg 18.0%
CREX Sector
ROE
CREX -28.8%
vs
Sector Avg 22.0%
CREX Sector
Current Ratio
CREX 1.0x
vs
Sector Avg 2.5x
CREX Sector
Debt/Equity
CREX 1.0x
vs
Sector Avg 0.5x
CREX Sector

Sector benchmarks are approximate industry averages. Actual sector performance may vary.

CREX Balance Sheet & Liquidity

Current Ratio
1.03x
Quick Ratio
0.77x
Debt/Equity
1.00x
Debt/Assets
64.3%
Interest Coverage
-14.06x
Long-term Debt
$22.0M

CREX 5-Year Financial Trend

CREX 5-year financial data: Year 2020: Revenue $9.0M, Net Income $1.0M, EPS $0.11. Year 2021: Revenue $9.5M, Net Income -$16.8M, EPS $-1.65. Year 2022: Revenue $43.4M, Net Income $232.0K, EPS $0.06. Year 2023: Revenue $45.2M, Net Income $1.9M, EPS $0.28. Year 2024: Revenue $50.9M, Net Income -$2.9M, EPS $-0.35.
Revenue
Net Income
EPS (right axis)

5-Year Trend Summary: CREATIVE REALITIES, INC.'s revenue has grown significantly by 466% over the 5-year period, indicating strong business expansion. The most recent EPS of $-0.35 indicates the company is currently unprofitable.

CREX Growth Metrics (YoY)

Revenue Growth
N/A
Year-over-year
Net Income Growth
N/A
Year-over-year
EPS Growth
N/A
Earnings per share
FCF Margin
-3.1%
Free cash flow / Revenue

CREX Quarterly Performance

Quarterly financial performance data for CREATIVE REALITIES, INC. including revenue, net income, and earnings per share.
Quarter Revenue Net Income EPS
Q3 2025 $10.5M $54.0K $0.01
Q2 2025 $13.0M -$615.0K $-0.06
Q1 2025 $9.7M -$109.0K $-0.01
Q3 2024 $11.6M $54.0K $0.01
Q2 2024 $9.2M -$615.0K $-0.06
Q1 2024 $9.9M -$109.0K $-0.01
Q3 2023 $11.2M -$554.0K $-0.08
Q2 2023 $9.2M $1.3M $0.17

Data sourced from SEC EDGAR 10-Q quarterly filings. Figures may represent quarterly or cumulative values.

CREX Capital Allocation

Operating Cash Flow
-$834.0K
Cash generated from operations
Capital Expenditures
$210.0K
Investment in assets
Dividends Paid
$4.7M
Returned to shareholders

CREX SEC Filings

Access official SEC EDGAR filings for CREATIVE REALITIES, INC. (CIK: 0001356093)

📋 Recent SEC Filings

Date Form Document Action
Mar 10, 2026 4 xslF345X05/rdgdoc.xml View →
Mar 3, 2026 4 xslF345X05/rdgdoc.xml View →
Feb 26, 2026 4 xslF345X05/rdgdoc.xml View →
Feb 18, 2026 8-K crex20260218_8k.htm View →
Jan 28, 2026 4 xslF345X05/rdgdoc.xml View →

Frequently Asked Questions about CREX

What is the AI rating for CREX?

CREATIVE REALITIES, INC. (CREX) has an AI rating of STRONG SELL with 92% confidence, based on fundamental analysis of SEC EDGAR filings.

What are CREX's key strengths?

Revenue growth of 12.6% YoY shows top-line demand exists. Gross margin of 42.8% indicates reasonable pricing power on delivered services.

What are the risks of investing in CREX?

Negative operating cash flow of -$834K with minimal cash reserves ($314K) creates acute solvency risk. Operating margin of -28.0% with expanding losses suggests structural unprofitability despite revenue growth.

What is CREX's revenue and growth?

CREATIVE REALITIES, INC. reported revenue of $33.3M.

Does CREX pay dividends?

CREATIVE REALITIES, INC. pays dividends, with $4.7M distributed to shareholders in the trailing twelve months.

Where can I find CREX SEC filings?

Official SEC filings for CREATIVE REALITIES, INC. (CIK: 0001356093) including 10-K, 10-Q, and 8-K reports are available on SEC EDGAR.

What is CREX's EPS?

CREATIVE REALITIES, INC. has a diluted EPS of $-0.60.

How is the AI analysis conducted?

Our AI (Claude) analyzes publicly available SEC EDGAR filings including 10-K annual reports and 10-Q quarterly reports to evaluate financial health, profitability ratios, balance sheet strength, and growth metrics.

Disclaimer: This analysis is generated by Claude AI based on publicly available SEC EDGAR filings. It does not include stock price data and should not be considered financial advice. All fundamental data is sourced from SEC public domain filings. Always conduct your own research and consult with a qualified financial advisor before making investment decisions.
Data Source: SEC EDGAR | Analysis Date: Mar 22, 2026 | Data as of: 2025-09-30 | Powered by Claude AI